Privacy Policy

Privacy Policy


At Acerad Pty Limited, and all of its subsidiaries, we take privacy very seriously. We have developed this Privacy Policy to ensure we communicate with you, in the clearest way possible, the manner in which we collect, use, store and disclose personal information. We encourage you to read this Privacy Policy carefully. It will help you make informed decisions about sharing your personal information with us.

The defined terms, which are not defined in this Privacy Policy, have the same meaning as in all of Acerad Pty Limited’s websites’ Terms of Use. By accessing our websites and using our services, you consent to the terms of this Policy and agree to be bound by it.

About Acerad Pty Limited

Acerad Pty Limited owns and operates under the following subsidiaries:

  • Australia’s Wildlife Group
  • Barefoot Eco Products
  • Drongo Designs
  • Kape Images
  • Kape Professional Consultants
  • My Wildlife Photography
  • Peter Rowland Photographer and Writer

Each Acerad Pty Limited group member maintains Acerad Pty Limited’s sites and provides services that may result in that member of the Acerad Pty Limited group collecting your personal information (the “Service”).

Acerad Pty Limited is committed to protecting any data that we collect concerning you. By using my services you agree to the use of the data that we collect in accordance with this Privacy Policy. Acerad Pty Limited is committed to protecting your privacy. Acerad Pty Limited collects the minimum amount of information about you that is commensurate with providing you with a satisfactory service. This Policy indicates the type of processes that may result in data being collected about you. Your use of this website gives us the right to collect that information.

Information Collected

Acerad Pty Limited may collect any or all of the information that you give us depending on the type of transaction you enter into, including your name, address, telephone number, fax number and email address, together with data about your use of the website. Other information that may be needed from time to time to process a request may also be collected as indicated on the website.

Acerad Pty Limited may collect personal information directly from you when you:

  • create an account on an Acerad Pty Limited website,
  • use a Service,
  • contact a member of the Acerad Pty Limited support team; or
  • visit an Acerad Pty Limited.

You can always choose not to provide your personal information to Acerad Pty Limited, but it may mean that we are unable to provide you with all or part of a Service.

Through your use of the Service, Acerad Pty Limited may also collect information from you about someone else (such as a client or service provider). If you provide Acerad Pty Limited with personal information about someone else, you must ensure that you are authorised to disclose that information to Acerad Pty Limited and that, without Acerad Pty Limited taking any further steps required by applicable data protection or privacy laws, Acerad Pty Limited may collect, use and disclose such information for the purposes described in this Privacy Policy.

This means that you must take reasonable steps to ensure the individual concerned is aware of and/or consents to the various matters detailed in this Privacy Policy, including the fact that their personal information is being collected, the purposes for which that information is being collected, the intended recipients of that information, the individual’s right to obtain access to that information, Acerad Pty Limited’s identity, and how to contact Acerad Pty Limited.

Where requested to do so by Acerad Pty Limited, you must also assist Acerad Pty Limited with any requests by the individual to access or update the personal information you have collected from them and disclosed to Acerad Pty Limited.

Information Use

Acerad Pty Limited may use the personal information we have collected from you to provide the Services and for purposes related to the Services including:

  • verifying your identity,
  • administering the Service,
  • notifying you of new Services or changes to existing Services,
  • carrying out marketing or training relating to a Service,
  • assisting with the resolution of technical support issues or other issues relating to the Services,
  • complying with laws and regulations in applicable jurisdictions;
  • communicating with you about the Services and about Acerad Pty Limited Group generally; and
  • any other purposes reasonably connected to any of the foregoing.

By using a Service, you consent to your personal information being collected, held and used in this way. Acerad Pty Limited will seek your consent in respect of any use not expressly set out in this Privacy Policy.

Your Access to Your Information

All reasonable precautions are taken to prevent unauthorised access to this information. This safeguard may require you to provide additional forms of identity should you wish to obtain information about your account details.

It is your responsibility to ensure that the personal information you provide to us is accurate, complete and up-to-date. You may request access to the information we hold about you, or request that we update,  correct or delete any personal information we hold about you, by setting out your request in writing and sending it to us at Upon receipt of your request, we may seek information from you to confirm you are the person to whom the personal information relates prior to processing your request.

Acerad Pty Limited will process your request as soon as reasonably practicable, provided we are not otherwise prevented from doing so on legal grounds. If we are unable to meet your request, we will let you know why. For example, it may be necessary for us to deny your request if it would have an unreasonable impact on the privacy or affairs of other individuals, or if it is not reasonable and practicable for us to process your request in the manner you have requested.

You may also delete your customer’s information. Our Services and related documentation give you the ability to delete certain information about you or your customer from within the Service. For example, you can remove content that contains information about you using the keyword search and editing tools associated with that content and you can remove certain profile information within your profile settings. Please note, however, that we may need to retain certain information for record keeping purposes, to complete transactions or to comply with our legal obligations.

We’ll only keep your personal information for as long as we require it for the purposes of providing you with the Service. However, we may also be required to keep some of your personal information for specified periods of time, for example, under certain laws relating to corporations, money laundering, and financial reporting legislation.


By using a Service, you agree that Acerad Pty Limited can access, aggregate and use non-personally identifiable data Acerad Pty Limited has collected from you and can manually de-identify personal information to create a non-personally identifiable dataset. This data will in no way identify you or any other individual.

Acerad Pty Limited may use this aggregated non-personally identifiable data to:

  • assist us to better understand how our customers are using the Services;
  • provide our customers with further information regarding the uses and benefits of the Services;
  • enhance business productivity, including by creating useful business insights from that aggregated data and allowing you to benchmark your business’ performance against that aggregated data; and
  • otherwise to improve the Services.

Information Storage

All data, including personal and non-personal information, that is entered into the Service by you, or automatically imported on your instruction, is transferred to Acerad Pty Limited’s servers as a function of transmission across the Internet. By using the Service, you consent to your personal information being transferred to our servers as set out in this Policy.

Currently our servers are located in the cloud, hosted primarily by Microsoft (Azure) under accounts held by Acerad Pty Limited’s website provider Natiive. Your personal information will be routed through, and stored on, those servers as part of the Service. If the location of our servers changes in the future, we will update this Policy. You should review our Policy regularly to keep informed of any updates.

By providing your personal information to Acerad Pty Limited, you consent to Acerad Pty Limited storing your personal information on servers hosted outside of Australia. While your personal information will be stored on servers located in Australia, it will remain within Acerad Pty Limited’s effective control at all times. The server host’s role is limited to providing a hosting and storage service to Acerad Pty Limited, and we’ve taken steps to ensure that our server hosts do not have access to, and use the necessary level of protection for, your personal information.

Information Security

Acerad Pty Limited is committed to protecting the security of your personal information and we take all reasonable precautions to protect it from unauthorised access, modification or disclosure. Your personal information is stored on secure servers that have SSL Certificates issued by leading certificate authority Trustwave, and all data transferred between you and the Services is encrypted.

However, the Internet is not in itself a secure environment and we cannot give an absolute assurance that your information will be secure at all times. Transmission of personal information over the Internet is at your own risk and you should only enter, or instruct the entering of, personal information into the Service within a secure environment.

We will advise you at the first reasonable opportunity upon discovering or being advised of a security breach where your personal information is lost, stolen, accessed, used, disclosed, copied, modified, or disposed of by any unauthorised persons or in any unauthorised manner.

If you are an account holder it is your responsibility to keep your password to the Services safe. You should notify us as soon as possible if you become aware of any misuse of your password, and immediately change your password within the Service or via the “Forgotten Password” process.


In providing the Services, Acerad Pty Limited utilises “cookies”. A cookie is a small text file that is stored on your computer for record-keeping purposes. A cookie does not identify you personally or contain any other information about you, but it does identify your computer. Your Internet browser has the in-built facility for storing small files – cookies – that hold information which allows a website to recognise your account.

We and some of our affiliates and third-party service providers may use a combination of “persistent cookies” (cookies that remain on your hard drive for an extended period of time) and “session ID cookies” (cookies that expire when you close your browser) on the Acerad Pty Limited Sites to, for example, track overall site usage, and track and report on your use and interaction with ad impressions and ad services.

You can set your browser to notify you when you receive a cookie so that you will have an opportunity to either accept or reject it in each instance. However, you should note that refusing cookies may have a negative impact on the functionality and usability of the Services.

You have the ability to prevent your computer from accepting cookies but, if you do, certain functionality on the website may be impaired.

Disclosing Information

Acerad Pty Limited will only disclose the personal information you have provided to us to entities outside the Acerad Pty Limited Group if it is necessary and appropriate to facilitate the purpose for which your personal information was collected pursuant to this Policy, including the provision of the Services. You expressly consent to the disclosure of your personal information to members of the Acerad Pty Limited and their related bodies corporate. Acerad Pty Limited may provide your personal information to third party service providers who assist Acerad Pty Limited in providing the Services or to other third parties for related purposes such as credit reporting and transaction processing services and you expressly consent to the transfer of your personal information for such purposes, in each case on a worldwide basis.

Acerad Pty Limited will not otherwise disclose your personal information to a third party unless you have provided your express consent. However, you should be aware that Acerad Pty Limited may be required to disclose your personal information without your consent in order to comply with any court orders, subpoenas, or other legal process or investigation including by tax authorities, if such disclosure is required by law. Where possible and appropriate, we will notify you if we are required by law to disclose your personal information.

The third parties who host our servers do not control and are not permitted to access or use your personal information except for the limited purpose of storing the information. This means that, for the purposes of Australian privacy legislation and Australian users of the Service, Acerad Pty Limited does not currently “disclose” personal information to third parties located overseas.

Notwithstanding the paragraphs above, while Acerad Pty Limited will take all reasonable steps to protect your personal information, you acknowledge that any overseas recipient of your personal information may not be bound by Australian privacy laws and that your consent to Acerad Pty Limited’s disclosure of your personal information to an overseas recipient pursuant to this Privacy Policy means that Acerad Pty Limited will not be bound to take such steps as are reasonable to ensure that the overseas recipient does not breach Australian privacy laws.

Disclosure to Law Enforcement

Acerad Pty Limited may disclose any subscriber information to law enforcement agencies without further consent or notification to the subscriber upon lawful request from such agencies. Acerad Pty Limited will cooperate fully with law enforcement agencies.

Email Contact

Acerad Pty Limited sends billing information, product information, Service updates and Service notifications to you via email. Our emails will contain clear and obvious instructions describing how you can choose to be removed from any mailing list not essential to the Service. Acerad Pty Limited will remove you at your request.

Changes to this Policy

Any changes to our Privacy Policy will be placed here and will supersede this version of our Policy. Acerad Pty Limited will take reasonable steps to draw your attention to any changes in our Policy. However, to be on the safe side, we suggest that you read this document each time you use the website to ensure that it still meets with your approval.

Contacting Us

If you wish to complain about how we have handled your personal information, please provide our Privacy Officer with full details of your complaint and any supporting documentation:

  • by email at; or
  • by letter to The General Manager, Acerad Pty Limited, 73 Burke Road, Dapto NSW 2530 Australia.

You can also correct any factual errors in that information or require us to remove your details form any list under our control.

LAST UPDATED ON 13th November 2018